The latest stats from Sensor Tower show that it has been in business for over five years and is still growing at a brisk pace. In fact, it just posted its best ever year-to-year recurring revenue (ARR) performance. It also announced a new office in London to help meet the growing demands of its EMEA customers. While the company hasn’t revealed exactly how many employees it employs, its impressive growth has been well-documented.
What’s more, the company has a number of interesting features and services to help make your mobile app marketing a breeze. For starters, it boasts a slew of analytics and data slicing capabilities. Not only does it provide a comprehensive app review database, but it can also give you a bird’s eye view of the competition’s ranks. Aside from its aforementioned analytics, the company’s flagship product, Oliver, helps mobile firms boost their download rates. If you aren’t already an Oliver user, there’s no reason you shouldn’t get started.
The best part is, Oliver is free. With its one-click translation function, you can optimize your app for localised App Stores. Another bonus is its ability to track your metrics over time, allowing you to make smarter decisions about where to invest your marketing dollars. Lastly, there’s a service that helps you find new and existing users. This includes apps whose rankings you may have been overlooking.
Sensor Tower’s Customizable Dashboards feature allows you to take a gander at the overall market for your niche. From there, it’s just a matter of implementing the various dashboard templates provided. You can then tweak the templates to fit your specific needs. Among other features, you can see the best-performing apps based on category, region and genre. On top of that, the company provides an assortment of marketing tools and templates, including its App Store optimization (ASO) and app reviews database. Additionally, you can engage your team members in the same platform, allowing them to access and modify your metrics, apps and rankings as needed.
Do you have any recommendations for a good sensor tower?
If you are looking to improve the performance of your app, Sensor Tower might be the ideal app analytics platform for you. The platform provides insights to help companies navigate a fast-changing mobile landscape.
This platform offers several intelligence products, including App Intelligence, Ad Intelligence, Store Intelligence, Consumer Intelligence, and App Monitoring. With the help of Sensor Tower, you can optimize your apps, increase downloads, and better understand your competition. You can use the company’s Keyword Spy tool to view keywords used by competitors.
With Sensor Tower, you can see which competitors are influencing your ranking, and what keywords you should be targeting. You can also use its Update Timeline module to monitor the changes that competitors make. As a result of its analysis, you can determine which competitors to target, and which to stay away from.
Sensor Tower is a leading provider of enterprise-grade market intelligence. Its team works with over ten million users to gather data. It has offices in London, San Francisco, and San Jose. In addition to analyzing data, it also works to improve the downloads of apps in the Android and iOS stores.
Sensor Tower’s data is trusted by top research institutions, major news publications, and Fortune 100 companies. Its product offerings continue to expand after its acquisition of Pathmatics in 2021.
To find out more, you can sign up for a 14-day free trial of Sensor Tower. After that, you can choose between a limited plan that is available for free, or a more robust one that costs $79. Depending on your needs, you can also subscribe to a year-long software subscription.
Sensor Tower’s App Intelligence product features comprehensive app update timelines, competitor analysis, keyword tracking and optimization, and store statistics. Additionally, the company provides keyword suggestions and ad networks.
Conclusion
Sensor Tower has offices in the United States, Europe, and the Asia Pacific, and serves over 500k mobile apps. Since its inception, the company has hired a team of over 70 people, quadrupling the number of employees in 2019. The company plans to continue scaling its operations this year.
